Starting Organics Ocean was a decision made after trudging through the most gut-wrenching time of my life. My name is Daniel. I'm a self-published author, a scientific researcher/supplement formulator, and a battle-tested entrepreneur...and this road, was not an easy one.
Please note: The following breakdown of legal events are my opinions, and perspective, alone. There may be other details involved that I wasn't made aware of, so this detailed account is for "entertainment" purposes, only.
Three years ago I launched a supplement company named NuLevel. We formulated a product named "Crave" to help people with cravings; those with a history of trying to quit alc*hol, smoking, illicit substances, and sugar.
Coming from a family broken from dependencies, I thought it was my life's purpose to help others affected by the same torment. While casually researching I stumbled across a long list of scientific studies on a protein called NAC. In correct doses, NAC can help with decision-making and compulsive actions...in short, studies on NAC show reduced frequency and intensity of cravings associated with all sorts of compulsions...from alc*hol, to food, to narc*tics and even "compulsive hair pulling."
I was shocked at what I found. Why didn't anyone know about this? People were struggling all over the world and right there, buried in Google Scholar, was all this science saying this little amino acid (NAC) may drastically help. So I took two years, built out the formula for Crave with formulators in the USA, and started offering it online. People were getting incredible results, and the feedback was absolutely shocking. I honestly didn't believe some of it...
"I've been trying to quit drinking for 6 months and nothing worked except Crave" - Customer email
"You don't understand what this has done for my family." - Customer email
"I've been stuck on hero*n for two years. Nothing I tried worked. This helped me stop when nothing else would." - Customer email
Crave was rapidly climbing the ranks online and on Amazon, finally making it to "Amazon's Choice" product. My company and our impact published paid features in all the big news outlets... NBC, ABC, LA Wire, Kivo Daily, Medium, and NY Weekly.
And just a year later, as C*VID was raging across the country, the *** (internet watchdogs) launched an investigation into NuLevel Research with an aggressive and demanding email. They said I was "trying to cure addiction," to "freeze all files and documentation" and "stop operations immediately."
"But my website was compliantly written and reviewed by one of the best law firms in Atlanta," I thought to myself. "They said the risk profile was very low. And everything we are selling is legal and our claims are compliant." My thoughts continued racing...but it didn't matter. They were not after the truth. They just wanted us to go away.
In my opinion, the billionaire dollar elite groups don't like individuals getting healthy unless it's through prescriptions and never-ending therapies, so we sat directly in their crosshairs. They knew we were a startup and couldn't afford to fight a never-ending legal battle.
NAC was being tested by the medical establishment as a cure for C*VID. They were trying to claim it as a pharmaceutical even though it had been sold as a dietary supplement for 70 years. The motive seemed highly questionable...were they trying to monopolize the profit associated with the v*rus...and to eliminate any business who stood in the way?
The *** didn't care that our customers were happy...that 75% of our new customers came back to purchase again...that our website had 8 disclaimers saying "Crave is not a cure for addiction,"...they didn't care about facts. After they dug around our files and my attorneys proved again and again that we did nothing wrong, they offered me "one way out"...
I had to shut down the company and never sell Crave again and they would leave us alone...
Reluctantly, and after many emotional nights and heated discussions with my legal team, I agreed. I burned $50k in inventory at our warehouse (had to literally set it on fire), cancelled thousands of customer Crave subscriptions, and laid off my entire staff. The company, the customers and the incredible formula I'd spent years building was torn down in days, without any regard for our positive efforts, employees, reviews or our customer's stories.
My life's purpose was vaporized in an instant. And it was in that moment, I fell to the floor of my office, devastated, broken, and in tears.
You see, after building a few businesses I realized that I only want to build things that make a difference - things that I care about. After losing NuLevel, I didn't know what that "thing" was. What else was I supposed to build? There was nothing else.
Two years later, I stumbled across sea moss. I starting digging around and the findings were shocking - similar to NAC. I'd briefly heard of sea moss before, but the nutrient density was something I'd never hear of before. Containing 92 of the 102 minerals , this superfood was being reported to positively impact many areas in the body...and again...why didn't anyone know about this?
From weight and thyroid support, to joint health, to killing acne causing bacteria and reducing wrinkles...there were a lot of health claims by sea moss fans over time - it had been used for an estimated 1,000 years. To make matters more interesting, the famous and controversial promoter of sea moss, Dr. Sebi, mysteriously passed away in police custody after promoting this specific sea weed publicly.
We have massive mineral deficiencies sweeping the globe because our food is terrible processed trash, and our fast paced lifestyles warrant un-healthy choices. Universities estimate over 75% of us are magnesium deficient, and around 95% adults are chronically dehydrated.
Sea moss is very mineral dense and looked a lot like natures multivitamin. I was intrigued.
But there were 2 big problems...
1: The FD* was rumored to be trying to take sea moss of the market (could be internet rumors).
2: Sea moss is hard to consume. The raw moss is impossible to blend or measure and the flavored gel can go bad just a couple weeks after it's opened.
If the benefits were anything like the rumors, I had to figure out a solution. My team and I designed a sea moss capsule that may be more nutrient dense than sea moss gel itself, and stays fresh for years...I found a vision that mattered again...and Organics Ocean was born...
It is my mission to bring you formulas that work, so you can consistently and easily consume the minerals and nutrients you need, without missing days or having a perfect diet. The other products we formulate, like saffron, black seed oil, magnesium glycinate, etc. are critically important. If the majority of adults are magnesium deficient as research claims, our magnesium glycinate is an excellent tool because it's one of the most absorbable forms available.
Any products we bring you, will be for a reason. We are selective. We only sell things that work, which is why we don’t stock everything under the sun like other brands. We will always have your best interest at heart, and fight against the corruption of the mainstream supplement industry.
We show you all the ways supplement brands cut corners for profit, and then we do the opposite...
1- An in-house customer support team instead of an overseas call center
2-Transparent lab results instead of hiding them
3- Randomized third party analysis instead of no quality assurance
4- Quality ingredient sourcing instead of selling cheap crap
5- Study supported dosing instead of proprietary blends
6- Showing negative product reviews instead of deleting them
7- Letting you control your monthly subscription instead of making it impossible to cancel
Nobody will be as transparent as us.
Here is to your health my friends. The fight must go on...
To our customers, thank you so much for being here. This has been a steep hill to climb and I am happy you are part of our comeback story.
All the best in life,
Daniel CEO and Founder OrganicsOcean.com